The densest OOH market in Japan, and the one most campaigns start with.
Shibuya · Shinjuku · Ginza
Solutions
Transit Advertising in Japan
The rail network Japanese cities run on — trains, subways, stations and buses.
What is Transit Advertising?
Transit advertising covers every placement across the public transport network: inside and outside trains and buses, throughout station buildings, and on the subway. In Japan it is the channel that builds frequency fastest, because commuters pass the same media twice a day on a fixed routine.
Why brands choose it
- Frequency — the same audience sees the campaign repeatedly across a week
- Captive attention for the length of the journey, with little else competing for the eye
- Route targeting, reaching the specific lines your audience actually uses
Best suited to
- Campaigns that need message retention rather than a single impression
- Reaching commuters, students and office workers by line and district
- App, service and recruitment campaigns with something to explain
Where it is available
Cities where we can currently plan and book this format.
Japan’s second-largest city by population, and the natural extension of a Tokyo campaign.
Minato Mirai · Yokohama Station · Sakuragicho
Western Japan’s commercial centre, with a louder, more visual advertising culture.
Umeda · Namba · Shinsaibashi
Japan’s manufacturing heartland, and an efficient third market.
Nagoya Station · Sakae · Kanayama
Kyushu’s gateway city — compact, young, and unusually walkable.
Tenjin · Hakata · Nakasu
Hokkaido’s centre, with a strongly seasonal audience pattern.
Odori · Susukino · Sapporo Station
All placements are subject to the media owner’s advertising review. Approval criteria differ by operator.
Interested in Transit Advertising?
Send us your objective, target city and budget range, and we will check availability and build a plan.
Related formats
Digital Billboards
Large-format LED screens at Japan’s highest-traffic intersections and station exits.
DOOH
Screen networks bought across locations, with dayparting and mid-flight changes.
Station Advertising
Posters, digital and full takeovers where millions of commuters change trains.
Train Advertising
Inside the carriage, where the average commute gives you real attention.
Contact
Plan your OOH campaign in Japan
Tell us the objective, the city and roughly what you have to spend. We will come back with media options that fit.
You do not need a finished brief to get in touch. A rough objective and a budget range is enough for us to start proposing formats.
We reply within one Japanese business day.
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- Japan-Based Support
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Thank you — your enquiry has been sent.
We will reply within one Japanese business day.