JAPAN OOH by CoDigital
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Large advertising wrap covering the facade of a multi-storey city building

Solutions

Building Advertising in Japan

Wrapping an entire facade when the building itself becomes the campaign.

Get a Media Plan All locations

What is Building Advertising?

Building advertising uses the structure itself as the medium: full wall wraps, facade installations, rooftop signage and window graphics. It is the largest physical format available in Japanese OOH and is used when a campaign needs to dominate a location rather than appear in it.

Why brands choose it

  • Scale that cannot be ignored or scrolled past
  • Becomes a landmark in its own right, generating organic photography
  • Sole presence on the site — no rotation, no competing advertiser

Best suited to

  • Major launches and flagship brand moments
  • Campaigns built around a specific building, store or venue
  • Brands wanting a single, unmistakable statement of arrival

Where it is available

Cities where we can currently plan and book this format.

Digital billboards on buildings above a crowded pedestrian crossing in Tokyo at night

Tokyo

The densest OOH market in Japan, and the one most campaigns start with.

Shibuya · Shinjuku · Ginza

Illuminated towers and waterfront skyline of the Minato Mirai district in Yokohama at dusk

Yokohama

Japan’s second-largest city by population, and the natural extension of a Tokyo campaign.

Minato Mirai · Yokohama Station · Sakuragicho

Illuminated advertising signage reflected in the canal at Dotonbori in Osaka

Osaka

Western Japan’s commercial centre, with a louder, more visual advertising culture.

Umeda · Namba · Shinsaibashi

All placements are subject to the media owner’s advertising review. Approval criteria differ by operator.

Interested in Building Advertising?

Send us your objective, target city and budget range, and we will check availability and build a plan.

Request a Proposal

Related formats

Large digital billboard on a building facade above a crowded Tokyo street at night

Digital Billboards

Large-format LED screens at Japan’s highest-traffic intersections and station exits.

Row of digital advertising screens along a walkway in a Japanese commercial facility

DOOH

Screen networks bought across locations, with dayparting and mid-flight changes.

Advertising posters and digital screens along a busy Japanese station concourse

Station Advertising

Posters, digital and full takeovers where millions of commuters change trains.

Hanging advertising panels suspended above seats inside a Japanese train carriage

Train Advertising

Inside the carriage, where the average commute gives you real attention.

Contact

Plan your OOH campaign in Japan

Tell us the objective, the city and roughly what you have to spend. We will come back with media options that fit.

You do not need a finished brief to get in touch. A rough objective and a budget range is enough for us to start proposing formats.

We reply within one Japanese business day.

  • 12 Languages
  • Japan-Based Support
  • End-to-End Management

A company address helps us respond faster, but any address works.